Did you know that selling on Kaola can help you reach Chinese consumers who are constantly seeking premium products? It’s the second-leading cross-border e-commerce platform, recording over $80.7 million in annual sales last year.
How To Sell on Kaola.com: Step-by-Step Guide for New Marketers Read More
When talking about Chinese beauty standards, most people often think that it refers to the expected physical appearance of women in China. However, over the past few years, the male beauty categories have started gaining popularity and are setting a new trend in the local cosmetics market.
The Future of Male Beauty Market in China [New Trends & Insights] Read More
Career and social networking hold significant importance in the Chinese business scene, especially for foreign B2B marketers seeking local company partners. With the censorship of LinkedIn in China, Maimai emerged as a reliable social networking platform not only for job seekers but also for new brands trying to reach out to potential investors and connect with industry professionals.
Insider’s Guide to Maimai: The Chinese LinkedIn Alternative Read More
Chinese consumers have always been enthusiastic about buying health products or any brand related to wellness. This strong preference stems from a cultural standpoint, where traditional Chinese medicine is believed to be an effective medical system to prevent illnesses.
Vitamins & Health Supplement Market in China [Key Trends] Read More
Artificial intelligence has taken the world by storm, with over 250 million companies worldwide utilizing this technology for their day-to-day business operations. Although the Chinese government has barred access to ChatGPT in China, Baidu took center stage and introduced its AI chatbot, Ernie Bot, to the general public as a local alternative.
ChatGPT vs Baidu Ernie Bot: How Can These Tools Help Your Brand? Read More
Chinese social media platforms are excellent avenues to increase brand awareness for new businesses entering China. However, the Douyin app stands out among many options, specifically for its creative tools, massive user base, and various ad formats.
Your Ultimate Douyin Advertising Guide [Formats, Costs, & More] Read More
As the Chinese search engine landscape continues to evolve, the options you can use for your SEO strategy also go beyond just Baidu. You may not know, but one of the major players making waves in today’s local industry is Microsoft Bing.
Bing vs Baidu: Why Bing Matters in Your SEO Campaigns for China Read More
It’s no secret that promoting a healthy lifestyle has always been a solid driving force within the Chinese consumer market. In fact, based on a survey, 73% of local shoppers in China are willing to pay premium prices for products that are beneficial for their mental and physical well-being.
7 Chinese Wellness Market Trends Foreign Brands Should Know Read More
The conclusion of the previous pandemic has noticeably led to rising demand and consumption within the Chinese fragrance market. With local headlines reporting positive market insights and growing perfume sales, international brands are becoming more eager to seize this opportunity.
7 Tips To Dominate the Chinese Perfume Market [Trends & Insights] Read More
Two of the most popular messaging apps many global business owners may have already heard about are WhatsApp and WeChat. These two apps look similar at first glance, but when you utilize them as business tools, their differences often arise.
WeChat vs. WhatsApp: Which is the Best Tool For Your Brand? Read More
