Digital Marketing Strategy
Deliver the details on digital channels
Digital Marketing Strategy Services
The behavior of consumers in China is changing every second. With technology advancing and the mobile dominant digital landscape, it can be a challenging task to capture accurately. Therefore, if you don’t have the time or experience to interpret or plan around their patterns, you may lose out on critical moments to connect with your audience.
At Sekkei Digital Group, we work extensively to review your niche in the Chinese digital ecosystem and collect valuable information from your target audience through surveys, interviews, focus groups and observations, to help formulate a solid strategy. You can expect this digital marketing strategy to cover your audience, cultural differences, analytics, content creation, and more to boost your online reach and reputation.
Digital marketing strategies
Here our specialists will speak with you to learn about your company and your positioning within China. They work to understand your product and target audience, coming up with a tailored strategy taking into account Chinese social media and digital ecosystems. Having a strong digital marketing strategy is the foundation for making you more visible and increasing your engagement across China.
Digital study
Before jumping straight to market, gain a great understanding of the trends and behaviors of your consumers and competitors. Our Chinese team works relentlessly to get you the information you need through surveys, interviews, focus groups, observations, and more. A digital study can be insightful for you to gain great insights and actionable advice.
Digital Audit
If you already have a digital presence in China, it’s important to understand what can be done to take things to the next level and unlock your brand’s full potential. We work with you to review the quality of your social media pages to see if they’re effective and relevant to your marketing campaigns. We combine a digital audit into your marketing strategy to help increase your future ROI.
We Handle It All
When formulating a digital marketing strategy for your company, we keep in mind your product, services, vision, and target audience. After several meetings, we carefully construct a digital campaign that addresses all the goals.
Every campaign run by us is actively managed each day to drive your ROI and viability for your company. You’ll also receive weekly reports from our data analysis, including insight from campaign adjustments.
Need to better understand your market in the Chinese Digital Ecosystem?
Related Services
Market Study
Decode The Behavior Of Your Demographic In China
Competitive Intelligence
Level Up From Your Competitors In China
Trainings & Digital Workshops
Educate Your Experts On Digital Ecosystems In China
Related Work
Tmall Management & Promotion, WeChat & Online Reputation
Elevant came to Sekkei Digital Group for help as they needed to activate their sales on their Tmall flagship store, their only sales channel available. Our task was to properly activate the Elevant brand by building up their brand awareness on social media, educating potential customers on the brand mantra and products on offer, and improving the community around the brand on their social and eCommerce platforms.
Let’s work together!
We want to hear from you.