Digital marketing on WeChat, simply put, cannot be ignored. In the mobile-first world of China, WeChat has built a ‘mobile lifestyle’ touching various aspects of users’ lives, with 60% of […]
WeChat Marketing: Top Strategies from Agency in Hong kong Read More
Whether it’s Facebook and Twitter in the West or the unparalleled growth of WeChat and Little Red Book App in the East, social platforms have essentially become a catalyst to
Social Search Optimization: How to Boost your Search Rankings with WeChat & RED Read More
Growth and adaptation have become the defining characteristics in the digital world and mobile technology exists at the intersection of communication and convenience. By leveraging the right mobile platform like
WeChat Work App : New Definition of Workplace Read More
With the rise of social media in this digital era, it’s no surprise that the fast-moving influencer industry has developed at an even more advanced pace. The digital age has
KOL Marketing in China : Connecting Your Brands Read More
WeChat Marketing is a critical marketing tool for any brand in China and has developed into an industry in its own right. One of the most striking features of WeChat
WeChat SEO: WeChat Search Features Brands Should Know Read More
Brands in China are going beyond their regular online marketing efforts by implementing creative and innovative online to offline (O2O) strategies to capitalize on the Chinese consumer\’s mobile-first approach to
O2O Marketing: 2019 Strategy for Brand in China Read More
If you’re wondering what shopping will look like 10 years from now, then look to China for the answer. With approximately US $630 billion in sales in 2015, China has
Social Shopping for Ecommerce in China Read More
China has a multifaceted digital economy that everyone seems to want a chunk of. With over 1.4 billion people and China’s surging strength in digital innovation, there’s a good chance
Digital Content Marketing: 3 Types you Should Know Read More
WeChat, the ever-present social networking app, with over 1 billion users, has brands scrambling to set up shop and optimize new ways of engaging with their audience through this all-encompassing
WeChat Mini Program for Audience Engagement Read More
When I first moved to China nearly 4 years ago, I paid for most things using cash. Coming from the US where most of my purchases were made with a
Mobile Payment: The New Rise of Digital Monetary Transaction Read More
