WeChat remains the core of China’s social networking landscape. And thanks to its e-commerce features, international brands can sell their offerings to digitally connected Chinese customers. If you want to create a WeChat store for your business, you have the option to use third-party CRM systems like Weimob.
Setting up a Weimob WeChat Store [Step-by-Step Guide] Read More
WeChat is a Chinese social media platform highly utilized and trusted by many businesses for its personalized marketing functions. With over 1.34 billion users in the country, it’s the perfect online channel to connect with potential and existing customers in China.
WeChat CRM Integration – How Does it Work? Read More
When WeChat launched Mini-Programs in 2017, it was met with skepticism. Today, this feature has created over 3.5 million sub-applications from various industries. More than 924 million monthly active users are also utilizing it, covering around 90% of the platform’s population.
How to launch WeChat Mini-Program for your brand in China [Guide] Read More
The WeChat app remains undisputed among the top social media platforms in China. In 2024, it garnered over 1.3 billion monthly active users, covering more than 87% of the country’s internet population.
WeChat Marketing Guide: How To Utilize China’s Super App Read More
Live streams are a common sight on any Chinese social media platform nowadays. This trend stems from the continued preference of the local audience to consume real-time video content, generating a massive user base of 765 million.
How Does WeChat Live Streaming Work? [Guide For New Marketers] Read More
In a market as digitalized as China, QR codes play an important part in strengthening the connection between brands and their target audiences. Out of all the local social media apps, the WeChat QR code scanner is the most widely used by Chinese consumers.
WeChat QR Codes in China: Everything You Need To Know Read More
When we refer to WeChat, new foreign marketers may think it’s the mobile app they can freely download on Apple and Google Play Store. However, there are two versions of this app. Weixin is not only the Chinese name but also a separate platform that exclusively caters to Mainland users.
WeChat vs. Weixin: 7 Differences Foreign Brands Must Know Read More
Two of the most popular messaging apps many global business owners may have already heard about are WhatsApp and WeChat. These two apps look similar at first glance, but when you utilize them as business tools, their differences often arise.
WeChat vs. WhatsApp: Which is the Best Tool For Your Brand? Read More
Consistent customer interactions can be challenging to manage while executing daily business processes. If you want a more streamlined workflow, the best solution is to get your digital marketing strategies fully integrated within reliable CRM tools.
Finding the Right CRM in China: Best Platforms For Your Brand Read More
Entering through the local social media landscape is the most cost-effective digital marketing strategy new foreign brands can utilize to build brand awareness within the Chinese market. These social media platforms boast millions of monthly active users, but among them, WeChat and Weibo are the most effective in improving local brand image. Because of this, marketers are often confused about when and where to use these apps.
Weibo vs. WeChat: 7 Key Differences You Should Know Read More
