The fashion industry in China is one of the most exciting possibilities for any foreign brands who want to expand their current reach. The industry is constantly evolving and growing, with Chinese consumers using clothing as an outlet of expression in an otherwise strict environment.
The Fashion Industry in China: Everything You Need to Know Read More
From a recent report released by the Chinese company YouWant (specialized in live commerce and Chinese social media data), Sekkei Studio has summed up 12 main insights on Live Commerce in 2022 China. Factors like products type, price, shoppers age, gender, Chinese calendar events and eCommerce features are influencing the Chinese Live Commerce trends in a unique way. This article is a summarized version of this insightful report.
China 2022 Annual Report on Live Commerce: 12 Insights Read More
Last week, China just completed its mid-year e-commerce shopping festival known as “618”. 618 refers to June 18th, which was the anniversary of JD at first. It then became the
China 618 Shopping Festival Sales Data for 2022 Read More
