2018 China Digital Sum Up
Just like that, another year is almost over. Digital marketing in China is flourishing and it’s been an exciting journey making sense of all that has changed over the past […]
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Web & Mobile
KOL Marketing in China : Connecting Your Brands
With the rise of social media in this digital era, it’s no surprise that the fast-moving influencer industry has developed at an even more advanced pace. The digital age has
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Marketing in China: 5 reasons for Foreign Brands
China has firmly established itself as a global leader in consumer-oriented digital technologies and has enjoyed development rates unmatched in any other country across the world. It is the world’s
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O2O Marketing: 2019 Strategy for Brand in China
Brands in China are going beyond their regular online marketing efforts by implementing creative and innovative online to offline (O2O) strategies to capitalize on the Chinese consumer\’s mobile-first approach to
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Digital Content Marketing: 3 Types you Should Know
China has a multifaceted digital economy that everyone seems to want a chunk of. With over 1.4 billion people and China’s surging strength in digital innovation, there’s a good chance
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From BAT China to TMD Shanghai: China’s New Digital Ecosystem
China is already more digitized than many spectators realize with one of the most active digital-investment and start-up ecosystems in the world. “Ecosystem” is a word that gets thrown around
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How is Google Adwords making money in 2017?
Granted, the title might surprise you. Rest assured though, we certainly don’t mean to question the power of Google Adwords! What we’re really asking is “how much money is Google
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What If Mobile Advertisement Was Gamified?
Current State of Mobile Advertisement The global mobile advertisement is supposed to get close to 100 billion USD in 2016 (eMarketer figures – Global Ad spending). How can we advertise
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Mobile Internet Vs Traditional Desktop 2015
Mobile internet usage to overcome traditional desktop The internet is changing, you can do a lot with a phone in 2015, much more than what you used to do with
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What will the Internet look like in the future?
Since its creation in 2008, Sekkei Studio focus on making beautiful websites and preparing cost-efficient digital strategies for its clients. A few years ago, company CEO were questioning themselves about
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