short-videos Archives | Sekkei Digital Group Helping brands expand into China by increasing visibility, reach and sales Tue, 11 Jun 2024 04:07:41 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.4 https://sekkeidigitalgroup.com/wp-content/uploads/2022/07/ms-icon-310x310-1-45x45.png short-videos Archives | Sekkei Digital Group 32 32 211799279 TikTok vs Kuaishou: Hottest Short Video Platforms in China https://sekkeidigitalgroup.com/tiktok-kuaishou-hottest-short-video-platforms-for-new-business-opportunity/?utm_source=rss&utm_medium=rss&utm_campaign=tiktok-kuaishou-hottest-short-video-platforms-for-new-business-opportunity https://sekkeidigitalgroup.com/tiktok-kuaishou-hottest-short-video-platforms-for-new-business-opportunity/#respond Mon, 06 May 2024 16:00:17 +0000 https://newsite.sekkeistudio.com/tiktok-kuaishou-hottest-short-video-platforms-for-new-business-opportunity/ Short video platforms are incredibly handy for marketers because these channels typically have high user engagement and retention rates. Douyin and Kuaishou are undoubtedly the most used short video platforms in Mainland China. Marketing on these apps can help brands connect with a targeted audience, especially young, tech-savvy Chinese consumers who take their phones everywhere.

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]]> https://sekkeidigitalgroup.com/tiktok-kuaishou-hottest-short-video-platforms-for-new-business-opportunity/feed/ 0 5273 Digital Marketing in China: 90’s Kid is Spearheading the Future https://sekkeidigitalgroup.com/chinese-gen-z-digital-marketing/?utm_source=rss&utm_medium=rss&utm_campaign=chinese-gen-z-digital-marketing https://sekkeidigitalgroup.com/chinese-gen-z-digital-marketing/#respond Fri, 22 Mar 2019 17:00:25 +0000 https://newsite.sekkeistudio.com/chinese-gen-z-digital-marketing/ Raised in an era of digital breakthroughs, social clicks, and instant gratification, China 90\’s kid is spending carefree compared to their international peers. This group has a greater sense of […]

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]]> https://sekkeidigitalgroup.com/chinese-gen-z-digital-marketing/feed/ 0 6526 Toutiao: The Rise of the News Aggregation Giant https://sekkeidigitalgroup.com/toutiao-introduction/?utm_source=rss&utm_medium=rss&utm_campaign=toutiao-introduction https://sekkeidigitalgroup.com/toutiao-introduction/#respond Fri, 21 Dec 2018 08:25:10 +0000 https://newsite.sekkeistudio.com/toutiao-introduction/ There\’s nothing new about curating the news and aggregating content, but it goes without saying that content discovery has drastically changed in the past decade. Now consumers expect a frictionless delivery and readily-available […]

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]]> https://sekkeidigitalgroup.com/toutiao-introduction/feed/ 0 6515 KOL Marketing in China : Connecting Your Brands https://sekkeidigitalgroup.com/kol-marketing-in-china/?utm_source=rss&utm_medium=rss&utm_campaign=kol-marketing-in-china https://sekkeidigitalgroup.com/kol-marketing-in-china/#respond Fri, 12 Oct 2018 08:00:05 +0000 https://newsite.sekkeistudio.com/kol-marketing-in-china/ With the rise of social media in this digital era, it’s no surprise that the fast-moving influencer industry has developed at an even more advanced pace. The digital age has […]

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]]> https://sekkeidigitalgroup.com/kol-marketing-in-china/feed/ 0 6508 How the Rise of Short Videos Platforms is Important for your Brand https://sekkeidigitalgroup.com/rise-short-video-platforms/?utm_source=rss&utm_medium=rss&utm_campaign=rise-short-video-platforms https://sekkeidigitalgroup.com/rise-short-video-platforms/#respond Fri, 21 Sep 2018 08:12:26 +0000 https://newsite.sekkeistudio.com/rise-short-video-platforms/ There is no denying that social media is one of the best methods for engaging consumers and raising brand awareness in China, as the country has a remarkable high mobile […]

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