wechat search Archives | Sekkei Digital Group

What is the Best Chinese Search Engine for Marketers in 2024?

Thu, 21 Mar 2024 16:00:36 +0000

In today's highly competitive business scene, SEM and SEO remain highly effective in attracting potential consumers in China. With many Chinese companies vying for the most efficient way to get their content on top of the search results, foreign brands must pay extra attention to how they handle the country’s distinct digital ecosystem.

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Baidu SEO Guide: 10 Best Practices in the Chinese Market

Mon, 16 Oct 2023 16:00:42 +0000

Baidu is a platform you can’t skip when conducting SEO in China. Not only because it’s the dominant player in the market but also due to the fact that it has a more sophisticated search algorithm and extensive database than other search engines in the market.

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The Ultimate Guide to WeChat Ads: Key Strategies & Practices

Tue, 11 Jul 2023 16:00:54 +0000

From being a simple messaging app, WeChat has become more than a communication platform. Over time, it turned into a digital space where brands can unlock a wider audience reach. As businesses learn the value of WeChat Advertising, they quickly learn that it requires more than just familiarity. It needs a deep understanding of its intricacies. That's where we come in.

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What is WeChat Search and how does it work?

Mon, 10 Jul 2023 00:47:51 +0000

More often than not, new brands looking to enter the Chinese market choose to utilize search functions from the WeChat app for a more effective branding and SEO strategy. Once you learn how to use and integrate it properly, this feature can generate buzz, drive traffic, and attract new customers more than other Chinese social media platforms. The only problem is it’s not as easy to navigate as you think.

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