Gen-Z Archives | Sekkei Digital Group Helping brands expand into China by increasing visibility, reach and sales Tue, 11 Jun 2024 04:06:15 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.4 https://sekkeidigitalgroup.com/wp-content/uploads/2022/07/ms-icon-310x310-1-45x45.png Gen-Z Archives | Sekkei Digital Group 32 32 211799279 Do Chinese Beauty Standards Affect How Women Buy Cosmetics in China? https://sekkeidigitalgroup.com/chinese-beauty-standards-affect-how-women-buy-cosmetics-china/?utm_source=rss&utm_medium=rss&utm_campaign=chinese-beauty-standards-affect-how-women-buy-cosmetics-china https://sekkeidigitalgroup.com/chinese-beauty-standards-affect-how-women-buy-cosmetics-china/#respond Thu, 25 Apr 2024 16:00:10 +0000 https://newsite.sekkeistudio.com/cosmetics-marketing/ The rise of brand-savvy buyers has forever changed the way Chinese shoppers consume media, especially when it comes to beauty and cosmetics. Today, you don’t have to be a famous cosmetic brand like L’Oréal, Estee Lauder, or SK-II to succeed in the Chinese beauty industry. Smaller brands now have a higher chance to excel if they understand the value of personalization.

The post Do Chinese Beauty Standards Affect How Women Buy Cosmetics in China? appeared first on Sekkei Digital Group.

]]> https://sekkeidigitalgroup.com/chinese-beauty-standards-affect-how-women-buy-cosmetics-china/feed/ 0 6574 Bilibili vs YouTube: Does Bilibili Still Matter in China? https://sekkeidigitalgroup.com/bilibili-vs-youtube/?utm_source=rss&utm_medium=rss&utm_campaign=bilibili-vs-youtube Tue, 12 Mar 2024 16:00:06 +0000 https://newsite.sekkeistudio.com/bilibili/ China’s online video market has always been unique from the rest of the world. And with YouTube inaccessible in the local market, the Bilibili platform presents itself as an excellent alternative for Chinese consumers.

The post Bilibili vs YouTube: Does Bilibili Still Matter in China? appeared first on Sekkei Digital Group.

]]> 5334 The Fashion Industry in China: Everything You Need to Know https://sekkeidigitalgroup.com/china-fashion-marketing-guidebook/?utm_source=rss&utm_medium=rss&utm_campaign=china-fashion-marketing-guidebook https://sekkeidigitalgroup.com/china-fashion-marketing-guidebook/#respond Wed, 31 Aug 2022 09:13:51 +0000 https://sekkeidigitalgroup.com/?p=19299 The fashion industry in China is one of the most exciting possibilities for any foreign brands who want to expand their current reach. The industry is constantly evolving and growing, with Chinese consumers using clothing as an outlet of expression in an otherwise strict environment.

The post The Fashion Industry in China: Everything You Need to Know appeared first on Sekkei Digital Group.

]]> https://sekkeidigitalgroup.com/china-fashion-marketing-guidebook/feed/ 0 19299