Beauty Archives | Sekkei Digital Group Helping brands expand into China by increasing visibility, reach and sales Tue, 11 Jun 2024 04:05:31 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.4 https://sekkeidigitalgroup.com/wp-content/uploads/2022/07/ms-icon-310x310-1-45x45.png Beauty Archives | Sekkei Digital Group 32 32 211799279 Do Chinese Beauty Standards Affect How Women Buy Cosmetics in China? https://sekkeidigitalgroup.com/chinese-beauty-standards-affect-how-women-buy-cosmetics-china/?utm_source=rss&utm_medium=rss&utm_campaign=chinese-beauty-standards-affect-how-women-buy-cosmetics-china https://sekkeidigitalgroup.com/chinese-beauty-standards-affect-how-women-buy-cosmetics-china/#respond Thu, 25 Apr 2024 16:00:10 +0000 https://newsite.sekkeistudio.com/cosmetics-marketing/ The rise of brand-savvy buyers has forever changed the way Chinese shoppers consume media, especially when it comes to beauty and cosmetics. Today, you don’t have to be a famous cosmetic brand like L’Oréal, Estee Lauder, or SK-II to succeed in the Chinese beauty industry. Smaller brands now have a higher chance to excel if they understand the value of personalization.

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]]> https://sekkeidigitalgroup.com/chinese-beauty-standards-affect-how-women-buy-cosmetics-china/feed/ 0 6574 11 Best Chinese Marketplaces for Beauty Brands https://sekkeidigitalgroup.com/best-chinese-marketplaces-for-beauty-brands/?utm_source=rss&utm_medium=rss&utm_campaign=best-chinese-marketplaces-for-beauty-brands https://sekkeidigitalgroup.com/best-chinese-marketplaces-for-beauty-brands/#respond Wed, 13 Dec 2023 10:00:15 +0000 https://sekkeidigitalgroup.com/?p=32747 The rise of online shopping trends has significantly accelerated the development of today’s Chinese market. Cosmetics brands, in particular, showed increased demand for the past few years, with over $15.49 billion predicted revenue in 2023.

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]]> https://sekkeidigitalgroup.com/best-chinese-marketplaces-for-beauty-brands/feed/ 0 32747 The Future of Male Beauty Market in China [New Trends & Insights] https://sekkeidigitalgroup.com/the-future-of-male-beauty-market-in-china/?utm_source=rss&utm_medium=rss&utm_campaign=the-future-of-male-beauty-market-in-china https://sekkeidigitalgroup.com/the-future-of-male-beauty-market-in-china/#comments Thu, 07 Dec 2023 11:38:39 +0000 https://sekkeidigitalgroup.com/?p=32627 When talking about Chinese beauty standards, most people often think that it refers to the expected physical appearance of women in China. However, over the past few years, the male beauty categories have started gaining popularity and are setting a new trend in the local cosmetics market.

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]]> https://sekkeidigitalgroup.com/the-future-of-male-beauty-market-in-china/feed/ 1 32627 How Can Foreign Skincare Brands Enter China? [Guide & Tips] https://sekkeidigitalgroup.com/how-can-foreign-skincare-brands-enter-china/?utm_source=rss&utm_medium=rss&utm_campaign=how-can-foreign-skincare-brands-enter-china https://sekkeidigitalgroup.com/how-can-foreign-skincare-brands-enter-china/#respond Wed, 16 Aug 2023 11:17:23 +0000 https://sekkeidigitalgroup.com/?p=31576 With natural beauty trends dominating the local and global markets, skin care products are becoming more popular among Chinese consumers. The segment continues to show rapid growth every year, making it an indispensable part of China’s beauty and personal care market.

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