Weibo Archives | Sekkei Digital Group Helping brands expand into China by increasing visibility, reach and sales Tue, 11 Jun 2024 04:06:55 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.4 https://sekkeidigitalgroup.com/wp-content/uploads/2022/07/ms-icon-310x310-1-45x45.png Weibo Archives | Sekkei Digital Group 32 32 211799279 Sina Weibo Marketing Guide: Everything You Need to Know https://sekkeidigitalgroup.com/weibo-marketing-guide/?utm_source=rss&utm_medium=rss&utm_campaign=weibo-marketing-guide https://sekkeidigitalgroup.com/weibo-marketing-guide/#respond Thu, 23 May 2024 16:00:19 +0000 https://newsite.sekkeistudio.com/weibo-marketing-guide/ Sina Weibo was once heralded as the only social media platform in Mainland China, but the rise of WeChat and Toutiao ultimately overshadowed its past glory within the local digital landscape. Nevertheless, despite the arrival of these popular social media platforms, Weibo remains one of the most extensive tools for launching advertising and marketing campaigns. ]

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]]> https://sekkeidigitalgroup.com/weibo-marketing-guide/feed/ 0 6536 The Ultimate Sina Weibo Advertising Guide [Ad Types, Costs, & More] https://sekkeidigitalgroup.com/the-ultimate-sina-weibo-advertising-guide/?utm_source=rss&utm_medium=rss&utm_campaign=the-ultimate-sina-weibo-advertising-guide https://sekkeidigitalgroup.com/the-ultimate-sina-weibo-advertising-guide/#respond Thu, 04 Jan 2024 16:00:19 +0000 https://newsite.sekkeistudio.com/the-ultimate-2022-weibo-ads-guide-part-1/ Weibo is among the largest Chinese social media platforms next to WeChat. With its high engagement rate and massive 600 million user base, the platform serves as an excellent place for quick and efficient promotion.

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]]> https://sekkeidigitalgroup.com/the-ultimate-sina-weibo-advertising-guide/feed/ 0 6263 Weibo vs. WeChat: 7 Key Differences You Should Know https://sekkeidigitalgroup.com/weibo-vs-wechat-7-differences-you-should-know/?utm_source=rss&utm_medium=rss&utm_campaign=weibo-vs-wechat-7-differences-you-should-know https://sekkeidigitalgroup.com/weibo-vs-wechat-7-differences-you-should-know/#respond Sun, 08 Oct 2023 16:00:53 +0000 https://newsite.sekkeistudio.com/weibo-vs-wechat/ Entering through the local social media landscape is the most cost-effective digital marketing strategy new foreign brands can utilize to build brand awareness within the Chinese market. These social media platforms boast millions of monthly active users, but among them, WeChat and Weibo are the most effective in improving local brand image. Because of this, marketers are often confused about when and where to use these apps.

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]]> https://sekkeidigitalgroup.com/weibo-vs-wechat-7-differences-you-should-know/feed/ 0 2130 Top 7 Weibo Campaign Tactics for Foreign Brands in 2023 https://sekkeidigitalgroup.com/weibo-campaign-tactics-for-foreign-brands-2023/?utm_source=rss&utm_medium=rss&utm_campaign=weibo-campaign-tactics-for-foreign-brands-2023 https://sekkeidigitalgroup.com/weibo-campaign-tactics-for-foreign-brands-2023/#respond Mon, 18 Sep 2023 10:49:33 +0000 https://sekkeidigitalgroup.com/?p=31977 Sina Weibo is one of the largest social media platforms in China. With over 593 million monthly active users, it’s an app foreign marketers must explore if they want to promote their brand and reach local consumers.

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]]> https://sekkeidigitalgroup.com/weibo-campaign-tactics-for-foreign-brands-2023/feed/ 0 31977 What is weibo? Is Sina Weibo still Relevant for your Brand? https://sekkeidigitalgroup.com/sina-weibo/?utm_source=rss&utm_medium=rss&utm_campaign=sina-weibo https://sekkeidigitalgroup.com/sina-weibo/#respond Fri, 12 Apr 2019 09:00:43 +0000 https://newsite.sekkeistudio.com/sina-weibo/ With the explosion of recent digital success from trending platforms such as Douyin, Toutiao and WeChat mini programs, it can be easy to forget the power and relevance of Weibo. […]

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]]> https://sekkeidigitalgroup.com/sina-weibo/feed/ 0 6531 KOL Marketing in China : Connecting Your Brands https://sekkeidigitalgroup.com/kol-marketing-in-china/?utm_source=rss&utm_medium=rss&utm_campaign=kol-marketing-in-china https://sekkeidigitalgroup.com/kol-marketing-in-china/#respond Fri, 12 Oct 2018 08:00:05 +0000 https://newsite.sekkeistudio.com/kol-marketing-in-china/ With the rise of social media in this digital era, it’s no surprise that the fast-moving influencer industry has developed at an even more advanced pace. The digital age has […]

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